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The words or phrases that users enter into a search engine. Search queries reflect the user's intentions and interests, and affect the display of advertisements and search results.
Evaluation of Market PerformanceBy tracking the download growth rate, you can assess how well an app is being accepted in the market and how that acceptance is changing over time.Measurement of Marketing EffectivenessThe effectiveness of new promotions and advertising campaigns is measured through fluctuations in the download growth rate. An increasing growth rate suggests that marketing activities are successful.Evaluation of Return on Investment (ROI)You can evaluate how effectively the funds invested in the app are being used by the download growth rate. A high growth rate suggests a good ROI.Indicator of User Base ExpansionAn increase in the number of app downloads means that the app's user base is expanding. This is directly linked to long-term profitability and sustainability in the market.Trend AnalysisSignificance: The download growth rate is an important trend indicator that shows whether the popularity of an app is rising or falling. This provides insights for planning future strategies.